Report: Apple Considering Robots as New Opportunity for Growth

PYMNTS.com April 3, 2024

Apple is reportedly considering entering the personal robotics market.

The company is exploring projects in this field as it looks for new opportunities for growth after ending its electric vehicle project, Bloomberg reported Wednesday (April 3).

One project is a mobile robot for use in homes, while another is a tabletop device with a display that can be moved with robotics, according to the report.

Both projects are in the early stages, neither has seen a commitment by Apple, and neither may be produced, the report said. The display has been on and off the company’s product road map for years.

Apple did not immediately reply to PYMNTS’ request for comment.

The company told executives earlier that its future is...

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