Accenture March 18, 2024

In brief

  • In recent Accenture research, executives identified “Strategy & M&A” among the top three functions they intend to reinvent in the next 3 years.
  • Gen AI will lead those reinventions, and M&A executives agree: 64% of M&A executives believe that Gen AI will revolutionize deal processes.
  • Where M&A executives are investing, however, indicates a need for holistic strategies to realize the value they envision.

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