HealthLeaders Media January 27, 2023
Bevis spoke with HealthLeaders about the importance of technology and the role branding and messaging plays in private duty marketing.
KEY TAKEAWAYS
– Agencies need to better leverage the data they have or put more importance on it.
– Tech innovations like tablet-based platforms enable caregivers to provide more services in the home.
– Most agencies lack solid brand poistioning and messaging. –
Caring Senior Services recently announced that Jeff Bevis joined the private duty organization as its chief operating officer. With almost 20 years of experience in the sector, and 10 more in franchise operations, Bevis has a track record for building successful brands. HealthLeaders talks to him about the importance of technology, recruiting the right franchise owners, and...
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