MedCity News August 28, 2025
Carrie Kozlowski

For healthcare leaders, actionable SDOH insights are key to advancing equity and improving patient outcomes. By investing in comprehensive engagement strategies and leveraging technology, the healthcare industry can build trust, address barriers to care, and ensure that no patient falls through the cracks.

Effective patient engagement is driven by two things: relevance and consistency. Both of these features stand on the shoulders of robust, comprehensible data.

First is consistency. When deploying engagement strategies, enterprise-level alignment is key; it reaps rewards for all involved — patients and care teams. There is a new opportunity to move away from haphazard outreach and toward a process that is scalable, replicable, and reliable at any point in the patient’s journey.

But consistent experiences...

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Topics: Equity/SDOH, Health System / Hospital, Healthcare System, Patient / Consumer, Provider
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