Digital Health October 31, 2023
The NHS should draw on a wider range of data from non-health sources to provide interventions that protect health in the long term, said NHS England’s senior population health management advisor Andi Orlowski, at Digital Health’ AI and Data event on Tuesday.
“You can predict cancer from what people are buying in supermarkets,” said Orlowski, director of the Health Economics Unit. He acknowledged that collecting data on purchase choices of items such as toilet paper has provoked “outrage” but insisted: “It is data you should be happy to share.”
In response to a question from the floor about the need to detect “problems upstream”, he said: “We often spend a lot of time looking at the very top of the...
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