Pharmaceutical Executive July 18, 2024
Miranda Schmalfuhs

The latest news for pharma industry insiders.

Patient-centric Approaches in Designing and Creating Products

Kristy Birchard, product owner, patient engagement, YPrime discusses the importance of designing products based on the experience of patients.

Improving Medication Reconciliation Accuracy in a Primary Care Practice

Accurate medication reconciliations are critical for ensuring safe patient outcomes, and a correct medication list can help prevent drug-drug interactions, contraindications, and duplicate therapies.

Brain Startup Synchron Says AI Will Be Instrumental for Devices

Medical device maker has integrated OpenAI’s latest AI model into its technology.

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