PYMNTS.com April 17, 2025

AI startup Perplexity is reportedly working to integrate its technology with Samsung and Motorola smartphones.

The company is in talks with Samsung about adding its artificial intelligence (AI) assistants to that firm’s devices, and has reached an agreement for a similar collaboration with Motorola, Bloomberg News reported Wednesday (April 16), citing sources familiar with the matter.

These sources say the talks with Samsung are in the early stages, while the collaboration with Motorola will be announced this month. Motorola is holding a product event next week in New York City where it intends to discuss the partnership, the report added.

As for the Samsung deal, the sources said it could involve making Perplexity the default AI assistant or preloading Perplexity’s...

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