Pharmacy Times August 24, 2023
Erin Hunter, Assistant Editor

Consumerization of health care solutions is connected to a growing desire of patients to have accessible health care/health data and an individualized care experience.

The personalization and consumerization of health care solutions is a growing trend in the health care and pharmaceutical industries, according to a panel of wellness startup entrepreneurs at National Association of Chain Drug Stores (NACDS) Total Store Expo in San Diego, California, August 12 through 14, 2023.

“There’s a lot less red tape when it comes to consumer interactions, which allows us to talk with them to understand what they need,” said panelist Victor Chapela, founder and CEO of Suggestic, during the session.

For example, at MedsNow, the founder and CEO of the startup, Nikhil Misra,...

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Topics: Conferences / Podcast, Digital Health, Patient / Consumer, Provider, Technology, Trends, Wearables
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