healthcare.digital August 2, 2023
Exec Summary:
Patient messaging apps are a type of healthtech that allows patients to communicate with their healthcare providers (HCPs) in a secure and convenient way. These apps can be used to send messages, schedule appointments, and ask questions.
There are a number of different business models for patient messaging apps. One common model is to charge HCPs a subscription fee for the use of the app. This model is attractive to HCPs because it allows them to provide a more convenient and efficient way for patients to communicate with them.
Another common model is to charge patients a fee for using the app. This model is attractive to patients because it allows them to have a direct line of...