Becker's Healthcare November 3, 2022
Medicare Advantage marketing tactics can be aggressive, and sometimes deceptive, a Nov. 3 report from the Senate Finance Committee details.
The report describes the deluge of marketing directed at older adults. Medicare-eligible individuals have received mailers meant to look like federal documents, sometimes up to 20 calls from insurance brokers in a single day and have even been approached by brokers while grocery shopping.
Authored by the Majority Staff of the Finance Committee, which is led by Democrats, the report examines Medicare Advantage marketing complaints from 14 states.
In October, CMS indicated that it will crack down on deceptive marketing practices and will no longer allow Medicare Advantage or Part D prescription drug plans to advertise on...
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