Digital Journal June 14, 2023
The COVID-19 vaccine roll-out was the primary mechanism by which the pandemic was addressed, preventing millions of hospitalizations and deaths. However, despite the vaccine’s high efficacy rate, around 22 percent of U.S. citizens remain unvaccinated. Why does this hesitancy remain?
Research from Idris Adjerid, associate professor in the Department of Business Information Technology at Pamplin College of Business, finds that anxiety over the amount of personal information an individual is required to share when receiving the COVID-19 vaccine is one of the main factors accounting for vaccine hesitancy in the U.S. This appears to be higher among minority groups or those with privacy concerns.
Adjerid’s inquiries centre on the legal requirements on consumer behaviour, privacy protections, the value of data...
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