Healthcare IT News November 16, 2022
Mike Miliard

With security concerns, including a potential breach and a class-action suit, around Meta Pixel and other web tracking tools, health systems should be considering “all the ways PHI may be used, disclosed and accessed,” says a former OCR investigator.

This past June, a John Doe plaintiff who was a patient at Baltimore-based Medstar Health System filed a class action complaint against Meta Platforms in the U.S. District Court for the Northern District of California.

The plaintiff alleged that Meta, the parent company of Facebook, was using its Pixel tracking technology to access patient information from websites and portals of hospitals and health systems for targeted marketing.

Since then, at least two other class-action suits have been filed against Meta alleging...

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