Managed Healthcare Executive January 13, 2021
Survey of millions of consumers shows evolving trends in healthcare through ongoing pandemic, from future of care delivery, care deferment to patient-provider relationships.
From declining brand loyalty, increased care deferment, the fast adoption of telehealth, a rise in wearable tech and a broader focus on social media marketing, NRC Health, the leading provider of in-depth customer intelligence in healthcare, shared millions of healthcare consumers’ current preferences for care in the recent 2021 Healthcare Consumer Trends Report.
For its third-annual industry review, NRC Health surveyed more than two million consumer voices from 300,000 American households, which were sourced from more than 580 healthcare organizations across the United States.
“It cannot be overstated just how dramatically COVID-19 has accelerated the...