New Data: Security Concerns Overshadow Convenience in ‘Everyday App’ Debate
PYMNTS.com March 6, 2024
More consumers than ever now rely on mobile apps to manage their daily chores.
PYMNTS Intelligence found that a growing percentage of Americans click on apps to administer their bank activity (49%), bills and subscriptions (37%), savings and investments (26%), retail shopping (24%) and grocery purchases (14%).
So, would a single “everyday app” that can more efficiently manage life’s mundane tasks be a welcome resource?
Most consumers say yes, according to “Consumer Interest in an Everyday App,”which surveyed 3,320 U.S. and Australian consumers about their reliance on apps and their interest in an everyday app.
Most respondents from both countries said they would embrace one consolidated app. Seventy percent of consumers in the U.S. and Australia said they would welcome...