Forbes November 18, 2024
Chris O’Neill builds and scales enduring companies. Currently the CEO of GrowthLoop, he has led teams at Google, Evernote, Glean and Xero.
Since I started cycling, I’ve noticed something about walking into a bike shop—it’s both exciting and a little overwhelming. The latest models glisten under the shop lights, each promising to make your ride faster or more comfortable. But when you’re standing there surrounded by so many options, it can be hard to know which one will help you get the results you’re after.
Sound familiar? It’s a lot like sifting through today’s AI solutions. In the martech landscape, new AI tools pop up daily, each promising to revolutionize how we do business. But with so much promise, how...