NationsBenefits teams with Instacart on home grocery delivery

Fierce Healthcare April 4, 2024
Paige Minemyer

Supplemental benefits are a critical tool for insurers to stand out in a crowded market — particularly Medicare Advantage — and a new partnership aims to make it simpler for plans to integrate a grocery delivery offering into their packages.

NationsBenefits is a benefits administrator that provides plans with a flex card benefit option that they can tailor to their unique member populations. It’s teaming up with Instacart to integrate grocery delivery into that program, making it available to MA, Medicaid and commercial plans across the country.

Eligible members will be able to use the funds added to their flex cards to order healthy food and pantry goods for home delivery from 85,000 retailers, according to the announcement provided first...

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