Forbes June 14, 2025
John Brandon

As social media continues to evolve in how it captures our attention, using an algorithm to make sure we’re clicking and scrolling, there is a whole new frontier facing us.

In the coming years, one expert told me social media will start to expand beyond doomscrolling to make sure we all stay riveted to content for longer periods of time—even rivaling popular streaming apps like Netflix and Hulu.

Chris Hayes knows a lot about capturing attention. He is a former print journalist who now hosts a primetime news program on MSNBC. He has an engaging style on his show and an equally impressive writing style. His book The Sirens’ Call: How Attention Became the World’s Most Endangered Resource is about...

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Topics: AI (Artificial Intelligence), Social Media, Technology
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