Healthcare IT Today November 9, 2022
Two health systems have become the latest healthcare organizations to name a web tracking tool created by Meta (formerly Facebook) as responsible for their data breach. This comes as the social media giant faces a growing number of lawsuits alleging that the tool improperly collects and sells sensitive patient health information.
Both of the recent incidents, which were announced in mid-October, involved a Meta tracking tool known as Meta Pixel. Meta Pixel is a snippet of JavaScript code that allows companies to track visitor activity on their website. It works by loading a small library of functions that companies can use whenever a site visitor takes an action. What makes the tool questionable is that in addition to tracking web...
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