Forbes May 15, 2025
Emma Woollacott

Meta’s efforts to placate Europe over the use of personal data to train AI models hasn’t worked, with privacy advocacy group noyb launching another challenge.

After pausing AI training in the EE and European Economic Area last June, Meta last month announced plans to resume, using public posts and comments shared by adults and users’ interactions with Meta AI.

It had paused the training after concerns were expressed by the Irish Data Protection Commission and complaints filed with data protection authorities across the region. At the end of the year, the European Data Protection Board issued an opinion which, said Meta, meant it was complying with the law.

“Last year, we delayed training our large language models using public content...

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