HIT Consultant August 28, 2023
Primary care is at a tipping point. We know it has been said before. However, in the past, primary care delivery has been dictated by changes in payor-led reimbursement models. Examples include healthcare maintenance organizations (HMOs) of the 90s and more recent risk-sharing, value-based care initiatives. This time other forces are also at play, including:
- Nontraditional market entrants
- Physician shortages exacerbated by industry-wide burnout
- Consumer expectations
Health systems will be forced to evolve their primary care strategies. Membership model medicine must be a key component of that evolution.
A changing primary care market
According to a recent report by Bain & Co, a consultancy, nontraditional players are expected to own a third of the primary care market by...
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