Home Health Care News October 19, 2020
Robert Holly

In-home care providers with a mission to serve particularly vulnerable populations often target “dual eligibles,” or individuals signed up for both Medicare and Medicaid benefits.

The focus on dual-eligible populations is partly driven by mission and values, but it’s also supported by reimbursement. While in-home care providers sometimes struggle operating purely in the Medicaid long-term care space due to stagnating reimbursement rates, the dual-eligible landscape offers more financial sustainability.

Take, for example, Huntington Beach, California-based Landmark Health, a company that coordinates and delivers in-home medical care to mostly older adults with complex conditions.

Landmark currently operates across more than a dozen states, with dual-eligible beneficiaries being an important part of its overall patient mix of roughly 114,000.

CEO Nick Loporcaro...

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