McKinsey June 18, 2024

It’s been 18 months since OpenAI launched Chat GPT, immediately unleashing a wave of curiosity and experimentation. This work has paid off; early users understand the balance between generative AI’s (gen AI) benefits and limitations, and the infrastructure and skills required.

Yet the short history of gen AI also chronicles countless pilot projects that stalled because they lacked structure and purpose and failed to deliver desired results. Moreover, some implementations of gen AI tools such as chat bots and virtual agents have produced embarrassing—and even dangerous—results. Ambitious leaders are eager to move beyond the “thousand flowers bloom” phase of gen AI. In short, they want to put more science into their data science.

Enter Iguazio, a leading AI and machine...

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