MedTech Dive March 25, 2024
Susan Kelly

The decision comes two years after the pulse oximetry specialist acquired Sound United for its audio brands in a $1 billion deal.

Dive Brief:

  • Masimo said it plans to separate its consumer audio and consumer health products businesses, nearly two years after it acquired Sound United for $1 billion.
  • The company said it expects the Stork baby monitor and Freedom smartwatch will be included in the separation, while Masimo will retain its professional healthcare and telehealth products.
  • The split off of the consumer business is expected to improve the profitability of the healthcare business, Masimo said.

Dive Insight:

The acquisition of Sound United and its consumer audio brands in April 2022 was an unusual step for a medical...

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Topics: Digital Health, Medical Devices, Technology, Wearables
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