MedTech Dive March 25, 2024
The decision comes two years after the pulse oximetry specialist acquired Sound United for its audio brands in a $1 billion deal.
Dive Brief:
- Masimo said it plans to separate its consumer audio and consumer health products businesses, nearly two years after it acquired Sound United for $1 billion.
- The company said it expects the Stork baby monitor and Freedom smartwatch will be included in the separation, while Masimo will retain its professional healthcare and telehealth products.
- The split off of the consumer business is expected to improve the profitability of the healthcare business, Masimo said.
Dive Insight:
The acquisition of Sound United and its consumer audio brands in April 2022 was an unusual step for a medical...