Healthcare IT Today February 1, 2024
KLAS Research is continuing to expand beyond its traditional focus on healthcare IT buyers and has put a focus on incorporating the voice of patients into their research. Here is why this is important.
Expanding Audience Focus
For decades KLAS Research (KLAS) has been a go-to resource for healthcare IT research that helps organization make informed technology decisions. Their traditional audience has been IT buyers at healthcare organizations which they continue to serve well.
However, KLAS has smartly recognized the need to expand beyond this audience to include other healthcare stakeholders. Over the past several years, the company has begun to offer content designed specifically to talk to clinicians about healthcare IT. More importantly KLAS, has incorporated the perspectives from...
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