Internet Adoption in America: Who Isn’t Online Yet?

Visual Capitalist August 7, 2023
Carmen Ang

America Offline: Who Isn’t on the Internet Yet?

The internet is so widely used today that for many, it’s hard to imagine life without it. Yet, despite its prevalence, there’s still a small fraction of Americans who aren’t online.

Who are these non-adopters? Using data from Pew Research Center, this graphic provides a demographic breakdown of the U.S. adults who don’t use the internet.

The Demographic Breakdown

In the last two decades, internet adoption in the U.S. has skyrocketed, causing America’s offline population shrink to just 7%.

That’s a significant drop from 2000, when almost half of the American population did not use the internet.

According to the data, age seems closely linked to non-internet use—25% of respondents aged 65+...

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