Becker's Healthcare November 30, 2018
Insurance models that offer members financial incentives for meeting fitness goals are proving successful at encouraging sustained levels of physical activity, according to a new report from health and wellness solutions provider Vitality.
Vitality partners with insurers and employers through its shared-value insurance model, which provides incentives to members for meeting various health metrics, such as goals related to physical activity and nutrition. In September, the company made headlines after life insurer John Hancock added Vitality’s behavior change platform to all of its policies.
One of Vitality’s popular benefits involves providing members with financial incentives for meeting exercise and calorie-burn goals, as measured by the Apple Watch. Sustained physical activity levels contribute to improvements in blood pressure and cholesterol, according...
Today's Sponsors
Today's Sponsor