STAT July 28, 2022
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Major privacy issues in IQVIA’s data sharing deal with Experian
Health analytics company IQVIA has carefully crafted a reputation for its deep commitment to data privacy. But internal documents paint a different picture — including what experts say are major privacy lapses in a marketing data partnership with credit reporting company Experian, a STAT investigation finds.
IQVIA purchased detailed consumer data from Experian and links it to Americans’ health records to deliver marketing insights to its customers, drug companies and device makers. While IQVIA compiled anonymized...