Healthcare IT Today February 8, 2024
Healthcare IT News

Innovaccer Acquires Leading Digital Marketing and Customer Relationship Management (CRM) Platform to Transform the Patient Experience, Succeed with Value-Based Care, and Accelerate Growth

Innovaccer Inc., today announced that it has acquired a 100% stake in Cured, a leading digital marketing and CRM platform for healthcare. This strategic move marks a significant milestone in Innovaccer’s commitment to revolutionize healthcare. With this transaction, Innovaccer will add over 20 health systems and digital health clients to the company’s current portfolio of over 95 customers.

The acquisition of Cured deepens Innovaccer’s commitment to delivering a market-leading Healthcare Experience Platform (HXP). Cured’s expertise in patient and member outreach, engagement, and growth strategy paired with Innovaccer’s CRM capabilities will accelerate innovations that improve not only the...

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Topics: CRM, Health IT, Mergers & Acquisitions / JV, Technology, Trends
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