HealthLeaders Media January 30, 2025
G Hatfield

As Gen Z enters the nursing industry, CNOs need to take a hard look at their recruitment strategies.

KEY TAKEAWAYS

– To attract Gen Z nurses, health systems must be transparent about their positions on social issues, and provide volunteering and community outreach opportunities.

– CNOs and health systems need to invest in social media presence and branding to help Gen Z nurses decide where they want to begin their careers.

Right now, only about 6% of the nursing workforce is Gen Z, but that number is expected to...

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