Senior Housing News October 17, 2023
A senior living veteran has sold a longtime business as part of a pivot to building a tool to bring to the industry more transparency in pricing.
The veteran is Michael Baldwin, who worked as president of OHC Advisors for seven years until July of this year. Baldwin sold his venture to found SeniorComps, a crowdsourced database that brings together pricing comps for senior living providers. In founding SeniorComps, he saw a need for property-specific comps from the marketplace and additional transparency.
The idea is that senior living professionals can use SeniorComps to share information on community pricing and in turn get access to comps shared by others, essentially creating an open-sourced database for the industry. Companies can track resident...
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