Forbes October 24, 2024
The AI revolution continues to grow at an unprecedented pace, even amidst some skepticism this year of the business value it delivers. The allure of quick wins and immediate ROI from AI implementations has led many to overlook the necessity of a comprehensive, long-term business strategy and effective data management practices. But according to Forrester’s State Of AI Survey, 2024, two-thirds of the respondents believe that their organizations would require less than 50% return on investments to consider their AI investments successful, which points to a reality check. Enterprises must build a data and AI strategy that not only addresses business impact and ROI but also focuses on AI principles, governance, talent, operations, and activation of the appropriate use cases.
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