HealthExec July 19, 2024
Humana is buying a stake in Healthpilot, a company that helps Medicare beneficiaries to choose coverage and find health plans. The “minority investment” expands Humana’s footprint in Medicare Advantage services. However, the company said in an announcement Healthpilot will continue to recommend plans from competitors.
The financial terms of the deal were not disclosed. Healthpilot will remain an independent company.
Healthpilot’s digital platform uses artificial intelligence (AI) to recommend insurance plans to members, in addition to Medicare supplementary care, options for prescription drug coverage and more, based on the health needs and preferences of those seeking coverage.
“Healthpilot is seeking to redefine the Medicare plan shopping experience with a customer-centric approach that leverages leading, AI-powered technology and...