Becker's Healthcare April 10, 2025
Alan Condon

As health system revenue cycles grow increasingly complex, WVU Medicine is taking a bold step to unify its revenue cycle operations under the leadership of Beth Carlson, who was named chief revenue officer in March.

Ms. Carlson brings a unique perspective to the role, shaped by experience on both the payer and provider sides of healthcare. She joined Morgantown, W.Va.-based WVU Medicine in 2020 and most recently served as vice president of revenue before stepping into the newly created chief revenue officer position.

The move to consolidate the revenue cycle with health information management and mid-revenue cycle services comes at a pivotal time for the health system, which has expanded significantly across West...

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