Conversation September 13, 2023
Mohammad Saleh Farazi, Bez Sea, Irene Georgescu

Online reviews and ratings provided by the likes of Tripadvisor and Yelp have changed how people select their hotels, restaurants, flights, plumbers and hair salons. Even hospitals and health clinics have got in on the act, with websites such as Care Opinion, Doctify and Google Opinion.

But healthcare is different from other sectors. The way patients write comments can have an effect beyond just helping other patients choose a doctor. We’ve found evidence it can lead to better healthcare.

This optimistic view that patients’ comments could lead to better healthcare is not an idea shared by everyone. In 2008, the launch of the patient review website iWantGreatCare in the UK caused upset among healthcare professionals.

Some doctors claimed that allowing...

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Topics: Health System / Hospital, Patient / Consumer, Physician, Provider, Social Media, Technology
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