AMA January 19, 2022
While patients use a variety of search engines, doctor-rating websites and social media platforms to find physicians that suit their needs, they often turn to health-plan directories to make the final decision. Patients rely on directories to identify clinicians based on specialty, location, hours and health-plan participation. They also look to directories for information on languages spoken, special skills and experience, the availability of telehealth or LGBTQ+-friendly services.