Becker's Healthcare July 1, 2024
Culture, relationships and strategy were Blue Cross Blue Shield of Nebraska CEO Jeff Russell’s top three priorities in his first year on the job.
Mr. Russell joined the company in June 2023 after leading Delta Dental of Iowa. He sat down with Becker’s to discuss his approach to his first year of leadership.
Editor’s note: This conversation has been edited for length and clarity.
Question: BCBS Nebraska was awarded best in customer service in its region by JD Power this year. How do you keep consistent services during a leadership transition?
Jeff Russell: One of our guiding propositions, our competitive advantage, is in our name. We’re BCBS of Nebraska. It was important for me and for our...
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