How The Corporate Wellness Market Has Exploded: Meet The Latest Innovators In The Space

Forbes June 11, 2019
Serena Oppenheim

Corporate wellness isn’t a new concept. Johnson & Johnson’s Live for Lifeprogram, often referenced as the prototype for corporate worksite wellness programs, was started in 1979 and was seen as groundbreaking; offering their employees on-site access to behavior modification tools and educating them on topics such as stress management, nutrition.

Since then corporate wellness programs have become the norm for many US-based companies (with more then 50 employees). A report sponsored by U.S. Department of Labor and the U.S. Department of Health and Human Services and produced by The RAND Corporation found that over 80% of companies in the US with over fifty employees offered some sort of corporate wellness benefit. In the UK, it is estimated that only 45%...