Senior Housing News May 22, 2024
Memory care demand is expected to grow in the years ahead – but operators must evolve for the future if they hope to see it.
To help attract new residents in the months and years ahead, operators are both focusing on the real estate and the knowledge of treating cognitive decline. That is resulting in companies both developing new communities as well as new ways to reach people who may never move into a memory care community despite needing the services.
As they grow, operators are encountering challenges in staffing that could limit their ability to serve more older adults. At the same time, the nature of memory care adds a challenge for operators in the form of keeping residents...