Healthcare DIVE March 3, 2025

Sponsored content By Quest Diagnostics

Healthcare generates unimaginable amounts of data. The World Economic Forum has reported that a single hospital can generate 50 petabytes of data each year; that’s enough to fill 11 million standard DVDs. Unfortunately, 97% of that data never gets used, robbing clinicians and health plans of valuable, even vital, information about patients.

It doesn’t have to be that way. Consider the example of two fictitious, but representative, 70-year-old twins, Maria and Rosita. Both have multiple chronic conditions, as do most of their peers, and both have recently joined new Medicare Advantage plans.

But there, the similarities end:

  • Maria’s plan knows nothing about her health history until April, when she goes to the doctor...

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