MobiHealth News September 6, 2019
Leontina Postelnicu

Home to around 40 museums, including Fondation Beyerel, Basel is famous for its vibrant art scene. But for the past 250 years, the country’s third largest city has also established itself as a hotspot for chemical and pharma innovation. It hosts the headquarters of two of the largest pharma companies in the world, Novartis and Roche. In fact, two predecessor companies of Novartis, Sandoz and Ciba, are said to have produced their first pharmaceutical substances here at the end of the 19th century.

“Mostly that is because we live in a very regulated world,” Roubenoff told MobiHealthNews. “And I’ve learned, because I’ve been leading the digital stuff for early clinical development, that the cycle time in electronics and in digital...

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