How Long it Took for Popular Apps to Reach 100 Million Users

Visual Capitalist July 13, 2023
Pallavi Rao

Of Twitter’s many new rivals, Meta’s newest social media platform Threads has established its presence with a bang.

According to Meta founder Mark Zuckerberg, Threads took only 5 days to reach the key threshold of 100 million users. It achieved this milestone through organic demand—and no paid promotions required—smashing all previous records.

But how long have other popular platforms—TikTok, Instagram, and YouTube to name a few—taken to build their user base? Pulling data from PwC and Yahoo, we rank how long it took popular platforms to get to 100 million users.

Ranking Every Apps Journey to 100 Million Users

In first place, Threads has a significant lead over the rest of the pack with its five day achievement, and may...

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