Home Health Care News August 5, 2024
Higher billing rates for home care, lower reimbursement rates for home health care and staffing woes across both sectors up the ante on everything else for providers.
With these challenges come opportunities as well. In a recent Home Health Care News webinar, Impactful Sales & Marketing Strategies for Home Health and Home Care Providers, two companies discussed the issues they are facing and how they are working to solve them.
Linn Free, senior vice president of operations at the Omaha, Nebraska-based Home Instead, emphasized the importance of having the right home care consultants in the company and a better understanding of referral partner relationships.
“We want to continue to build a strong relationship with referral partners,” Free told Home Health...
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