Econsultancy November 29, 2018
The healthcare industry has traditionally lagged behind the likes of retail, travel, and financial services in the adoption of digital technologies.
However, in recent years there have been significant strides made in this area – particularly when it comes to using digital to interact and engage with patients.
Econsultancy’s ‘Embracing Technology in Pharma and Healthcare’ Best Practice Guide addresses this trend and other related topics in depth. In the meantime, here’s a summary of the key trends driving change – and a few examples of new companies taking advantage.
Patient self-management via the web
It’s a well-known fact that you should never Google your symptoms. However – partly driven by stretched healthcare services – today’s digitally-savvy...
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