Patient Engagement April 3, 2018
Retail-style chronic disease management programs are not only empowering for patients, but they also support a positive and empathic patient experience.
Healthcare organizations across the country are shifting their patient engagement efforts toward a more consumer-oriented and retail-style strategy. Hospitals and clinics are increasingly concerned with their online reputations, while at the same time integrating retail tactics to support their chronic disease management populations.
This shift toward healthcare consumerism can be credited to the increasing role patients are playing in choosing their own healthcare. High deductible health plans and other cost sharing systems are putting patients in the driver’s seat when it comes to choosing their providers and their own wellness habits.
But at Community Health Choice, a Texas-based healthcare...