How BCBS Michigan became the Blues’ technology leader

Becker's Healthcare August 12, 2024
Jakob Emerson

Blue Cross Blue Shield of Michigan is the most efficient user of technology and most innovative user of artificial intelligence within the BCBS system, according to an Aug. 8 report from Harvard Business Review.

“BCBSM went from being the least efficient user of technology in the Blue Cross system to the most efficient as measured on a technology cost per employee basis,” the authors wrote. “BCBSM’s journey underscores that by prioritizing security, compliance, a sound architecture and proactive governance, organizations can innovate with gen AI within regulatory bounds.”

The authors interviewed management at BCBSM to explore the company’s technology...

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