Home Health Care News June 20, 2024
The demand for personal home care services does not have a cap on it, and there will be more seniors than ever in the U.S. over the coming decade. But that doesn’t mean it’s an easy service to deliver right now.
In 2024, providers need to find business models that actually make sense – from their perspective, and from the client’s perspective.
For now, there are only a few primary payers for home care services: Medicaid, clients themselves (private pay) and Veterans Affairs (VA). Then there’s long-term care insurance and Medicare Advantage (MA), which tend to make up a smaller slice of providers’ revenue pies.
Staffing is one driver that keeps that demand out of reach. Providers can only care...
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