PYMNTS.com January 22, 2025

Companies investing in artificial intelligence will face increasing pressure to demonstrate returns on their investments in 2025 and beyond, according to Hitachi Vantara CTO for AI Jason Hardy.

“ROI is going to be very important,” Hardy, who leads AI at the digital transformation arm of Japanese multinational firm Hitachi Global, told PYMNTS in an interview. While he doesn’t expect overall AI investment to decrease, Hardy believes the level of future funding will increasingly depend on demonstrable results.

A 2024 PYMNTS Intelligence report validates his observations. While most CFOs surveyed were using generative AI for increasingly core business tasks, such as financial reporting, only 13% saw a “very positive” ROI. However, this outcome did not deter their plans to continue investing...

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