PYMNTS.com July 19, 2024

We exist within an era where technology constantly pushes the boundaries of what is possible.

And it doesn’t appear to be stopping any time soon.

That’s why PYMNTS sat down with Steve Sterling, Managing Director for the Americas at Holoconnects, to unpack the applications of 3D hologram displays, particularly within healthcare.

After all, Sterling’s own journey from encountering an early prototype of a hologram display to pioneering its application in hospitals encapsulates the profound potential of this technology to enhance patient care and operational efficiency.

“I had seen what holograms did with people in entertainment — the ‘wow’ factor,” Sterling said, noting that hologram-centric efforts have already borne fruit in the hospitality industry, with installations in 30 hotels across Scandinavia.

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