Health Populi January 9, 2025
You would expect an auto manufacturer, a Big Tech, or a big-screen TV company would commandeer the largest exhibit booths at CES 2025, the largest annual conference of consumer-facing technology stakeholders.
We can add another exhibitor to the largest CES “real estate” presences at #CES2025: that would be AARP hosting the AgeTech Collaborative.
And a pickleball court, too!
Why feature pickleball at a AARP booth at CES?
Well, IMHO health is everywhere at #CES2025, and pickleball, the fastest-growing sport in the U.S., is good for many facets of health: physical to be sure, and also social and brain health among other benefits to holistic health — for people over 50, sure, and really everyone keen on this activity.
I spent...
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